CETECH IN BRIEF

THERE ARE 7 THINGS YOU SHOULD KNOW ABOUT US

1. Most people have never heard of us.

• We don’t do traditional marketing.
• We don’t like beauty parades and networking.
• We save our ideas and energies for our projects.

2. We’re very particular about who we work with.

• We’re only interested in lasting client relationships, with good people on both sides.
• We make our money over the long term rather than by trying to squeeze on every deliverable.
• We work hard to meet our partners' needs and fit in with their processes and people.

3. We tell the truth and encourage our partners to do the same.

• We believe in open communications with our partners.
• We don't like overly-polished corporate communications, incredible brands and spin.
• We're not on a moral crusade about this we just think it makes sense for all concerned.
• The Internet is a potent communications tool. It's also exceptionally good at exposing inconsistencies and highlighting half-truths.

4. We have a straightforward way of doing things.

• There are no complicated processes, trade-marked models or ‘black-box’ techniques.
• We’re like a brand agency, a design studio and an IT solutions provider but we’re none of these.
• We reckon the straightforward way works.

5. We do big ideas without fuss.

• We’re very good at building brands online but we don’t make a big deal of it because it’s not that difficult.
• We develop the idea through creative brand strategy and site architecture, content, functionality and design, to create meaningful experiences for those who use our services.
• All our projects have a big idea. Call it the online brand or the positioning or whatever you like – it’s an idea that has resonance and allows us to talk authentically with our audiences.
  

6. We believe that creativity is about more than Flash movies.

• We're creative people working in a highly-constrained environment.
• We have proved that being accessible to users with disabilities doesn't mean the end of artistic expression.
• We save our ideas and energies for our clients.

7. We're a rare collection of people.

• By various 'non-traditional' career paths we've found our way to CETECH.
• Most of us are here for the long term developing our roles and knowledge and the work that we do for CETECH.
• Put your cynicism on hold temporarily while we tell you that we're clever, committed and fiercely proud of our work.

THE FUTURE

FINANCIAL

CETECH has appointed YKY - Yapi Kredi Yatirim as its specialist in strategic & financial partnerships.



Website : www.yky.com.tr
Contact Person : Mr Serdar Daglier
Phone : +90.212.280-1030
Facsimile : +90.212.264-1409